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MO DOT
Motorcycle Dealerships

Case Study

Campaign Objective

Missouri Coalition For Roadway Safety utilized All Points Media’s Network of motorcycle dealerships in Missouri.

Their goal was to reach motorcycle riders located in Missouri. Missouri Coalition for Roadway Safety wanted to bring awareness to riders to wear the proper safety gear while riding along with helpful safety tips. Missouri Coalition for Roadway Safety was promoting this message to keep motorcyclists safe on the roadways. By placing signage in motorcycle dealerships, they were able to accomplish exactly that.

12 WEEKS
Statewide

47 locations
2 Added Value Locations

X
Impressions

Creative

  • Each motorcycle dealership received:
    (1) 5’x2’ Banner Stand
    (1) 11”x17” Double Sided Window Graphic
    (15) Handle Bar Tags

Media

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