ADHS Healthy Eating

Case Study

Campaign Objective

The Arizona Department of Health utilized All Points Media’s network of grocers and laundromats to reach low-income families in Arizona. The network was used to place signage informing the community about the eatwellbewell.org website that provides healthy and simple eating tips and recipes to lower diet-attributed diseases throughout the state of Arizona.

12 Weeks
Statewide

29 Grocers
8 Laundromats

12,030,300
Impressions

Creative

Each grocery store displayed a 2’x5′ Vinyl Banner and Stand.
Each laundromat displayed a 2’x3′ Framed Posters + 3 8″x8″ Vinyl Graphics.

Media

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