Cambria
Sponsored Youth Baseball 2015
Case Study
Campaign Objective
Cambria sponsored 169 youth Baseball teams and connected with over 2,000 youth and families in six target markets in the spring. Raising awareness in highly targeted communities, this sponsorship provided each team member and coach with a branded, high performance jersey and logoed hat. Logoed banners were hung throughout the home fields to provide additional awareness.
Cambria sponsored two major tournaments in Pittsburgh, PA and Avon, OH. Reaching well over 600 players and families during the tournament weekends, Cambria was the primary sponsor. Cambria provided a branded-high performance jersey and hat to each player and coach attending the tournament.
Campaign Summary
Each team received:
- Jersey
- Cap
- Swag bag
- League Reid 3×5 Banner
zip code specific
6 markets
169 teams
x
impressions
Cambria Sponsored Youth Baseball Tournaments
Cambria sponsored 2 major tournaments in Pittsburgh, PA and Avon, OH. Reaching well over 600 players and families during the tournament weekends Cambria was the primary sponsor. Cambria provided a branded, high performance jersey and hat to each player and coach attending the tournament.
Pittsburgh Big League Mayors Cup Tournament
PNC Park
14 teams
Over 2,100 in attendance
Tournament sponsorship included
- Cambria branded shirts’ for each team
- Cambria branded hats for players and spectators
- 3 field banners
- Cambria logo ½ page in program
- Representative table during game days
- Visit by Cambi
Avon Little League Tournament
PNC Park
24 teams
Over 1,500 in attendance
Tournament sponsorship included
- Cambria branded shirts’ for each team
- Cambria branded hats for players and spectators
- 2 field banners
- Cambria logo on website
- Representative table during game days
Comments
Annette Baseball really appreciates the support from Cambria. The families often comment on how nice the jerseys are. I have also received a lot of compliments about the carry bag, which is especially useful for kids in the 4 – 7 age range. The water bottle was most appreciated.
Thank you Cambria for helping to enrich the summer of 2015 for over 150 kids who played Tball and Blastball in our association.
-Richard Helfrich for Annette Baseball
