MO DOT
Child Safety
Case Study
Campaign Objective
The Missouri State Department of Transportation used All Points Media’s network of daycares and laundromats in the state by displaying signage to raise awareness of parents on the importance of child passenger safety.
4 WEEKS
Statewide
Laundromats
Day Care Centers
125 Displays
X
Impressions
Creative
- Each Daycare received:
2’ x 5’ self-standing-banner - Each Laundromat received:
(4) 8” x 8” folding table graphics as well as a 2’ x 3’ framed poster
Media
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