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Petsmart 7

Case Study

Campaign Objective

PetSmart used All Points Media’s network of dog parks in Alabama, South Carolina, California, Maine, and Louisiana to raise awareness among pet owners to PetSmart’s newest store openings in each market.

4 Weeks
Zipcode specific

Albertville, AL
Columbia, SC
El Centro, CA
Scarborough, ME
Lafayette, LA
Goleta, CA

X
IMPRESSIONS

Creative

  • Each dog park/park displayed:
    (1) 3’ x 5’ vinyl banner

Media

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